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Fundamentals of Revenue Management

Fundamentals of Revenue Management

Many hospitality firms practice some forms of revenue or yield management, whether or not they define it as such. Since its existence, hundreds of revenue management and hospitality professionals worldwide are trained on Revenue Management concepts.

This is an interactive and stimulating Workshop, combining leading Global Revenue Management insight and building on the already existing Revenue Management standards and processes. It is that global experience which allows us to understand how to bring revenue management content “to live” and avoid the “death by bullet…point” syndrome so common when delivering highly process-driven and often conceptual content.

With the Hospitality Industry expected to face an increasingly challenging business climate in the coming months, this workshop enables key stakeholders to deepen the understanding of the opportunities for the industry to increase their revenue generation.

The outcomes of the workshop will be tangible action plans for each participant, outlining how they will be maintaining and/or accelerating their business’s revenue performance.

 

Fundamentals of Revenue Management Workshop Singapore

 

Course Code

SC-FRM

 

Course Reference Number

TGS-2021005583

 

Course Validity Period

25 June 2021 to 24 June 2023

 

Course Objectives

This course aims to equip learners with the ability to adopt revenue management strategies and techniques that can be applied to manage demand, optimize pricing, and manage channels in order to drive optimal profit.

 

Course Duration

1 day, 8 hours

 

Awards

Certificate of Participation by SDH Institute and Rev-Mantra Pte. Ltd.

 

Who is the course for

  1. Hospitality professionals, hotel owners, entrepreneurs starting a hospitality business or
  2. Any professional with business experience wishing to update their skills and learn new revenue management techniques.

 

Entry Requirements

  • Minimum Age: 18 and above
  • Language Requirement: Able to speak and understand English
  • Academic Qualifications: Minimum Secondary or post-secondary education
  • Other Requirement: Ideally with a minimum of 2 years of work experience

 

Mode of Delivery

  • Lecture, Discussion, Skills practice, Feedback

 

Assessment Methods

N/A

 

Next Available Intake(s)

  • 25 June 2021

 

  1. Principles of Revenue Management
  2. Revenue Analytics, Data Collection and Market Assessment
  3. Market Segmentation
  4. Channel Management
  5. Pricing
  6. Forecast and Demand
  7. Yield Tactics
  8. Application to Ancillary Revenue Streams

 

Fees

 

Course Fees$275/pax ($294.25 w GST)

SkillsFuture Credit Eligible

  • For partial / fully self-sponsored participant, please arrange for payment 7 calendar days before course commencement date

 

Register for Course

 

Complete application form here

For further assistance, please email us at admissions@sdh.edu.sg

Check for more Professional Courses in Singapore, delivered by the Academy Of Lifelong Learning @SDH.

 

Ready to enhance your revenue management skills and knowledge?

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Download our Program Brochure here

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